Projek warna.my
02 THE ORANGE ECONOMY PROGRAMME
Malaysia’s Orange Economy, or Ekonomi Jingga, recognises the economic value of creativity, culture and heritage. For Projek Warna.my, that value is tangible. A musician can earn a fee for a school performance. A weaver can take a commission. A young filmmaker can be hired to record the process, giving future learners a chance to see the work up close.
We plan to build a searchable directory of makers, performers, food producers and cultural educators. Profiles would tell visitors where a practitioner works, what they make or teach, and how to enquire. Together, these profiles would also help MPPM identify where communities want training, promotion or new buyers.
Our planned marketplace and booking service would let a visitor move from reading a story to ordering a handmade piece, asking about a demonstration or arranging a group visit. For organisers, knowing the group size, performance space, fee and lead time makes it easier to turn an enquiry into paid work.
A school-holiday shadow theatre session could begin with a live performance and end with children making their own puppets. An online edition could reach classrooms further afield. Young artists and graduates could work alongside practitioners as facilitators, camera operators, editors and production assistants.
We welcome proposals from community hosts, guides and tourism operators who want to build a visit around a local practice. A demonstration, a conversation with the maker and time to buy or commission work can give visitors a reason to stay longer and spend locally.